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When diagnosed with Celiac disease and a sensitivity to artificial sweeteners, FitJoy’s CEO set out to create a line of convenient and nutritionally-dense snack bars with exceptional flavor and texture. The purpose was to promote healthy living for everyone from the mobile professional to the marathon runner-in-training. FitJoy protein bars come in a variety of delectable flavors that provide premium quality nutrition without the chalky or grainy texture. Have one as a between-meal snack or supplement your protein intake after a strenuous workout to ensure your gains. FitJoy products are now available through PureFormulas.com.
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